Triathlete's 2020 Design Awards: Best Digital Design

While other sports wait for trends to come to them, triathlon has a long, rich history of living at the cutting edge of technology and design. Multisport has led the pack in breaking trends, and while not every tri design is a home run, our sport is a petri dish for exciting innovation. We sat down with our editors and a team of Starting at $23 for a five serving bag and way up from there for bigger bags and various add-ons, this digital platform combines simplicity with fun extras like a flavor strength slider (pro tip: they’re all pretty light) and a reactive nutritional facts window that changes whenever you add various ingredients. The final package is a customized recovery product that’s delivered with a hand-written label and custom-printed—and familiar-looking—nutritional facts sticker that reflects the exact ingredients of what you ordered. Just like a (much) healthier Domino’s.