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2019 Black Friday Deals for Triathletes

Why wait for Santa? Gift yourself with these deals.

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Black Friday and Cyber Monday, the unofficial annual holidays celebrating all things discount, are every thrifty triathlete’s dream. 2019 will be no exception, as there will be plenty of high-quality gear on the cheap. Here are the best black Friday deals for triathletes that we’ve found!

Check back as we add more Black Friday and Cyber Monday finds to this page!

Suunto Spartan Sport Watch Wrist HR, All Black

Black Friday Deals for Triathletes

Regular: $449

Black Friday: $299.40

If you’ve been looking to upgrade your GPS watch, you can’t go wrong with this sleek Suunto, which doubles as a 24/7 activity tracker and wrist-mounted heart rate monitor.

Picky Bars Big Freaking Sale


Black Friday Deals for Triathletes

Black Friday Discount: 30%

Whether you need to stock up on a 10-Bar Mix Pack (down $19.25, from $27.50) or want to buy an “I [Heart] Carbs” t-shirt (discounted to $17.50), the Picky Bars BFS (Big Freaking Sale) is a promotion worth checking out.

Rudy Project Boost 01 Helmet

Black Friday Deals for Triathletes

Regular: $274.99

Black Friday: $192.49

Shave speed, weight and money at Rudy Project’s Black Friday sale, where all products, including their popular Boost 01 aero helmet, are 30 percent off.

Zoggs Goggles & Swim Accessories


Black Friday Deals for Triathletes

Black Friday Sitewide Discount: 50%

Need a new pair of goggles? Fill your cart at Zoggs, where the coupon code BFRIDAY will net a 50 percent discount.

Inside Tracker Ultimate Plan

Regular: $589

Black Friday: $389

If your 2020 resolution is to stay on top of your health in heavy training, consider taking advantage of InsideTracker’s Black Friday special. The platform allows athletes to routinely track biomarkers in the blood, like sugar, testosterone, vitamin C, iron, and others, along with personalized training and nutritional recommendations.

First Endurance EFS Drinks


Black Friday Discount: 50%

First Endurance is slashing prices on several of their sport nutrition products by half. To stock up for the season ahead, first join their free VIP/Rewards member program. Once your e-mail is confirmed, you’ll be able to apply the 50 percent off discount by using the coupon code THANKS19.

Nathan VaporAir 7-Liter Hydration Pack

Regular: $149.99

Black Friday: $112.49

In addition to a 25% off sitewide Black Friday sale, Nathan Sports will feature a “12 Days of Christmas” promotion starting 12/4 with a different discount each day (up to 70% off).

ISM Saddles


Black Friday Sitewide Discount: 20%

If you’ve had your eye on a new ISM Saddle, now is the time to click the “buy” button. Using the code BF20 will yield a 20 percent discount on any saddle from their performance line.

XTERRA Lava Shorts

Regular: $220

Black Friday: $59

If you’re looking to join the floaty-shorts club, nab a pair at XTERRA’s Black Friday sale, where their Lava Shorts are at a steep (73%!) discount while supplies last.

Quintana Roo PRFive Disc

Regular: $4,600

Black Friday: $3,910

All we want for Christmas is a new bike – and with big discounts (up to $2,050!) at Quintana Roo’s Black Friday sale, it’s not an unreasonable request.

CamelBak Podium 24 oz. Bike Water Bottle

Regular: $1

Black Friday: $8.31

There is no such thing as “too many bike bottles” for a triathlete, and this Amazon Black Friday deal makes it easy to stock up on a popular brand for endurance athletes.

TheraGun liv

Regular: $249

Black Friday: $199

The entire TheraGun range of percussive massage products are on sale for Black Friday, but the entry-level device, named “liv,” offers the deep-muscle massage benefits of the brand at a reasonable price.

ROKA Maverick X Wetsuit

Regular: $950

Black Friday: $495

Roka calls the Maverick X wetsuit “the fastest wetsuit we’ve ever built,” and at a generous discount, it’s currently the most affordable it’s ever been. Shop their full sale for up to 50 percent off on their full line of offerings, including swimrun gear, goggles, and sunglasses.

Bonk Breaker Nutrition


Black Friday Sitewide Discount: 35%

Hit up the Bonk Breaker website on Black Friday to stock up on bars and chews for winter training. The discount code BF35 at checkout will net a 35 percent discount on the entire cart.

NoxGear Tracer 360 Running Vest

Black Friday Sitewide Discount: 42%

Light up the night with NoxGear’s Back Friday sale, where everything is 42 percent off, including the popular Tracer 360 running vest, marked down to $39.95 from its regular price of $69.95.

Coeur Sports


Black Friday Discount: 30%

Use coupon code HELLYEAH30 for 30 percent off triathlon, cycling, running, and lifestyle wear from women’s triathlon brand Coeur Sports.

HED Cycling


Black Friday Discount: 20%

Whether you’re looking for a new set of race wheels or an upgrade to the stock wheels that came with your bike, HED offers a good variety of options in its Black Friday sale. 

Thule Round Trip Transition Bike Travel Case

Regular: $679.95

Black Friday: $542.95

This Amazon deal is a can’t-miss for those looking to get a hard bike case for upcoming destination races.

Tailwind Nutrition


Black Friday Discount: 20%

Tailwind only has one sale a year, on – you got it – Black Friday. For those who favor this brand of sport nutrition, a 20 percent discount is mighty appealing.

Kiwami Spider 2 LD Aero Trisuit

Regular: $349

Black Friday: $244.00

With over $100 in savings, investing in a new men’s tri suit is a wise choice at the Kiwami Black Friday sale. The Women’s Tokyo 2 LD Aero Trisuit is also marked down from $239 to $167.

FLO Wheels

Black Friday Discount: $200 off any wheel (unlimited)

Get in quick if you want to nab this discount from FLO Wheels – the sale ends at midnight EST on 11/30. The coupon code: BLACKFLODAY19.

Saucony Running


Black Friday Discount: 20%

Need a new pair of kicks? Use code SITEWIDE20 at Saucony to get 20 percent off sitewide.

Training Peaks


Black Friday Discount: 25% Premium Memberships

Though the basic training platform of Training Peaks is free, a premium membership unlocks several features triathletes may find valuable. Using the coupon code cyberathlete25 as part of the site’s Black Friday sale makes the membership a real steal.

Swiftwick Socks


Black Friday Discount: 25%

Keep your tootsies warm and blister-free by stocking up at Swiftwick’s Black Friday sale, where running and cycling socks are 25 percent off.

Continental Grand Prix 5000 Road Tire

Regular: $79.95

Black Friday: $39.98

There are quite a few good deals at for Black Friday, but perhaps the best savings to be found are on bread-and-butter items like tires, most of which are listed at half off from their usual retail pricing.


Free 21-day Membership

Looking to mix it up in the offseason? Take advantage of the Black Friday deal at Classpass, which gives you 21 days of free membership. The deal lets you choose from a variety of unlimited classes – from yoga to strength training to spin – at fitness studios in your area, with only one membership.

Generation UCan

30% off + free shipping

UCan is running their Black Friday / Cyber Week sale through Wednesday! Stock up on your nutrition ahead of the New Year.